Facebook Use Can Increase Cognitive Performance

grandma joan writing her nightly e-mail message to the family by Sean DreilingerJokes about elderly people using technology are plentiful. Yes, it can be humorous to tease those that have a hard time with technology. But the truth is that there are benefits if the elderly (really, any age) are willing to learn something new. Let’s take Facebook, for instance.

Janelle Wohltmann, a psychology graduate student at the University of Arizona, found that people over the age of 65 who learned to use Facebook saw an increase in cognitive performance and became more connected socially.

Yes, you read that correctly. Being connected socially increases cognitive skills. The kicker is that it doesn’t necessarily have to be a face-to-face connection.

“The idea evolved from two bodies of research,” Wohltmann said. “One, there is evidence to suggest that staying more cognitively engaged – learning new skills, not just becoming a couch potato when you retire but staying active – leads to better cognitive performing. It’s kind of this ‘use it or lose it’ hypothesis.

“There’s also a large body of literature showing that people who are more socially engaged, are less lonely, have more social support and are more socially integrated are also doing better cognitively in older age,” she continued.

More research is needed to determine if Facebook’s social aspect truly contributed to better cognitive performances. Still, Wohltmann feels that the site’s complex interaction is a key component in boosting cognitive behaviors.

“The Facebook interface is actually quite complex,” she said. “The big difference between the online diary and Facebook is that when you create a diary entry, you create the entry, you save it and that’s all you see, versus if you’re on Facebook, several people are posting new things, so new information is constantly getting posted.

“You’re seeing this new information coming in, and you need to focus on the new information and get rid of the old information, or keep it in mind if you want to go back and reference it later, so you have to constantly update what’s there in your attention,” she continued.

This gives hope to anyone that isn’t able to get out and meet people, either by situation or choice. If you can be social online, then you can boost your cognitive abilities. And I’m sure this can expand to include anyone who plays games such as Call of Duty, where you’re playing alongside or against other players.

No, this doesn’t take away from the value of face-to-face interaction and its many benefits, but it does show that our brains can clearly define “social” in more ways than we usually allow in our minds.

(Story materials from the University of Arizona/Alexis Blue. Image via Flickr: Sean Dreilinger/Creative Commons.)

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Lucky Number…Four?

Matrioshka by artefactWe’ve been lead to believe for decades that the number of items a mind can cope with before it gets confused is seven. This number comes from a 1956 paper by psychologist George Miller titled “The Magical Number Seven, Plus or Minus Two. Some Limits on Our Capacity for Processing Information.” In fact, the Psychological Review named it the most influential paper of all time.

However, Gordon Parker, a University of New South Wales professor of psychiatry, says that Miller is incorrect. Parker says the mind works with four “chunks” of information, rather than seven.

“So to remember a seven numeral phone number, say 6458937, we need to break it into four chunks: 64. 58. 93. 7,” Parker said. “Basically four is the limit to our perception. That’s a big difference for a paper that is one of the most highly referenced psychology articles ever–nearly a 100 percent discrepancy.”

Parker suggests that the original paper’s success stems from “more in its multilayered title and Miller’s evocative use of the word ‘magic’,” than in the science.

Still, the mind’s storage capacity limits are unclear, Parker says.

“There may be no limit in storage capacity per se but only a limit to the duration in which items can remain active in short-term memory,” he said. “Regardless, the consensus now is that humans can best store only four chunks in short-term memory tasks.”

This will come in handy when you’re trying to memorize something. Or maybe it doesn’t matter that much anymore, since we can rely on computers and smart phones to access information quickly.

(Story materials via the University of New South Wales. Image via Open Clip Art Library / artefact.)

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I’m Sorry, Your Name Is…?

Hello My Name Is by Emily RoseI’ve taken improvisation lessons for more than two years now. While it has helped improve my listening skills, I still forget people’s names at times. And as someone who works in the meeting industry, forgetting names is often not a positive trait.

For the longest time, I thought it was my brain’s love of forgetfulness that it increasingly embraces every year. However, it’s not my mind’s mechanics that are at fault. It’s me. According to Richard Harris, a psychology professor at Kansas State University, your level of interest determines your brain’s ability to remember names.

“Some people, perhaps those who are more socially aware, are just more interested in people, more interested in relationships,” Harris said. “They would be more motivated to remember somebody’s name.”

Harris says that the more interest you show in a person, the more likely you’ll remember that person’s name. That’s common sense, but as with most common sense advice, it’s easily forgotten.

To help you remember names, try strategies such as mnemonic devices or saying the person’s name while you talk to the person. Or better yet, as Harris says, just show more interest in people.

(Image via Flickr: Emily Rose / Creative Commons)

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Review: Imagine

Imagine by Jonah LehrerThere was much talk about innovation and creativity in 2011. In fact, I heard or saw the word innovation so much that its mention would bring on waves of hostility in me. Everyone talked about it, making it not, well, very innovative.

Most writers were telling you what to do to be innovative or creative. Rarely did you read why it happens. It’s as most people wanted to jump to instruction without knowing reason.

That’s where Imagine: How Creativity Works by Jonah Lehrer comes in. As with his previous book, How We Decide, Lehrer explores the basis of a brain function that everyone wants to know about. Yes, he does offer creativity advice, but he bases it in reason. You have to know the hows and whys before you can know the whats.

Lehrer leads readers through many examples of innovation and creativity, touching on everything from how Bob Dylan found his writing muse to how no-wrong-answers brainstorming doesn’t work in the long run to the benefits of living in a city. And he keeps your interest, because he’s a great storyteller who asserts authority. He doesn’t just report research; he guides with pristine narrative.

“The Power of Q” chapter is one of the more interesting sections. It’s about socialist Brian Uzzi and his study of Broadway musicals, about why some are successful and some are not. Uzzi found that successful productions needed a certain amount of people who have known each other for a long time and a certain amount who are new to the operation. In other words, a sweet spot of social intimacy is needed.

The reason I found this chapter interesting is because around the same time I was reading it, the Dallas Mavericks were restructuring their championship team, losing several players that helped them win it all last season. I’ve always been one that feels you don’t break up the house, you keep teams together for the long-term in order to ensure yearly success. After reading this chapter, though, I’m thinking differently about teams (sports or work). Perhaps it is best that the Mavericks shook things up, bringing in some new faces to play with a few of the old-timers. (However, maybe it’s not working; the Mavericks are 1-4 at the time of this review.)

What Lehrer suggests–and something he consistently suggests in his writings–is that you should know yourself best. Find what works for you, because for every piece of research saying one thing, there will be another saying the opposite. Maybe you work better getting away from a problem. Or maybe you work better with a group. However you work best, identify that and edge toward it. That is where you’ll find your creativity. For you see, science is primarily about paying attention, and until you pay attention to yourself first, nothing will change. Lehrer’s latest book is a great tool toward this needed self-consciousness in society.

(Houghton Mifflin Harcourt will publish Imagine: How Creativity Works by Jonah Lehrer in March 2012.)

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